成为全职游戏创作者
在抖音、B站和小红书发布游戏内容，与愿意为播放量付费的游戏厂商合作， 把你正在玩的游戏变成稳定收入。
免费加入 · 大多数活动无粉丝门槛 · 每月结算
从屏幕上的游戏，到账户里的收入，只有三步。
浏览各类游戏厂商发布的活动，选择你真正想玩的游戏。
不用照本宣科，你的剪辑和你的观众才是重点。
抖音
B站
小红书
系统自动追踪你已绑定账号的播放量，经 niwo 人工核验后按月结算。
每个活动都写明总预算、已发放金额和每千次播放的单价，参与前一切都是透明的。
活动内容按投放平台来做：竖屏拍摄、节奏紧凑，从你自己的账号发布。下面是示例短片。
同一条内容发布到
每天都有大量游戏创作者在这里交流剪辑思路、平台情报和成果。
在 niwo 社群里找到搭档和剪辑师。
每周复盘：当下真正能跑出流量的内容是什么。
晒收益、晒播放量，成果频道每天都很热闹。
还有疑问？给我们发邮件，会有真人回复你。
niwo connects game owners with creators on Chinese Social Media to drive sales. Creators are paid per verified view.
No subscription · No setup fee · No minimum commitment to open an account
Enginefall: 1.7M+ views in China and 100K+ Steam wishlists. Read the case study →
Red Rover Interactive ran a creator campaign ahead of its June 2026 playtest and Steam Next Fest: 59 creator posts across Douyin, Bilibili and Rednote.
Bilibili views (1.27M) are verified. Douyin and Rednote views are estimated from likes.
Read the full case study240+ vetted creators · 10+ games in the pipeline
Google, YouTube, Instagram, TikTok and Discord are unreachable or unreliable inside China, so your existing creator relationships and ad accounts don't carry over. Closing that gap takes more than a translated store page: it takes visibility where Chinese players actually are.
China's short form discovery engine, and the platform TikTok was built from. Where a game goes from unknown to trending overnight.
The home of hardcore gaming culture: long form reviews and a running danmaku conversation. Where a game's depth gets proven out.
Search first, word of mouth discovery, closer to a review site than a feed. Where trust in a new game gets built.
Campaign clips are made for the platform they run on: shot vertical, cut tight, subtitled in Chinese and posted from the creator’s own account.
Creators post the same cut to
The whole dashboard is open from day one, no plan needed.
Add your game, set a budget and rate per 1,000 views, upload clips and write guidelines. niwo handles distribution, tracking and payouts from there.
Your campaign appears to creators whose audience already plays similar games. They apply, get a key, and make the video their way.
Views, spend and CPM update in real time. Approve submissions, message creators, and export results when the campaign closes.
Also included: key distribution and unlimited team seats.
Free to open. Your budget only pays for results. No licence, no seat cost, no annual contract. The platform fee is a percentage of your total campaign budget, and it drops as you scale.
Run it yourself, with the full platform behind you.
Drops to 20% for total budgets from $10k to $24,999.99.
For launches where the campaign has to land.
Custom fee, quoted against scope and timeline.
Drag to model it, based on a $2 rate per 1,000 views (you set your own).
Effective cost per 1,000 views: $2.67. Your total is funded up front, with the platform fee included. Unspent creator allocation returns as studio credit. Direct Stripe payment is available from $100 to $2,000 inclusive; larger totals are agreed with Simon and paid by bank transfer.
You set the rate. A creator only earns when their video gets watched, so spend maps directly to reach, not to a guess about follower count.
Set the ceiling at launch. Payouts stop the moment it's reached, and unspent creator budget returns as studio credit for your next campaign.
One invoice in USD covers every creator on your campaign. niwo pays each creator locally in China, once their views are verified. No Chinese bank account, no cross-border payouts to dozens of people, and no paperwork for each creator.
Browse creators, model a budget and build a draft campaign before you spend anything. Most studios are approved within two business days.
