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Getting studio access
NIWO is a curated marketplace on both sides. Creators are vetted before they can join campaigns, and studios apply before they can publish one.
Applying
Submit a studio access request with your studio, your game, its store page, the budget range you are considering, and how to reach you. Applications are reviewed by a person, not a filter.
What we are actually assessing
The question is not whether your game is good. It is whether this game and this campaign are a fit for the creators currently on NIWO. That depends on:
- The genre, and whether we have creators whose audiences play it
- How much of the game exists for creators to show
- How well it suits short vertical video
- Your timing and what the campaign is meant to achieve
Sometimes the honest answer is "not yet". If we do not think we can deliver value for your genre right now, we would rather say so before you spend money than take the budget and under-deliver.
Budget minimum
Campaigns start at a $5,000 creator budget. Below that there is not enough room for a meaningful number of creators to participate and earn, and the results tend not to justify the setup effort on either side.
What fits NIWO today
NIWO is built around PC and console titles that suit the gaming creators on Chinese short-video platforms. Mobile-first titles, browser games, crypto or NFT-led projects, and adult games are generally not a fit at the moment. That list reflects who is on the platform now, not a permanent policy.
Once you are in
You get the studio dashboard: add games, invite your team, draft campaigns, and publish once you are ready. Team members can be Admins, who manage games and campaigns, or Members, who can see campaigns and performance without changing anything.